Privacy Policy


We encourage you to read this Privacy Policy so that you know and understand the purposes for which Ling Jewellery (and "we", "us" and "our") collect, use and disclose your Personal Data.

"Personal Data" refers to data, whether true or not, about an individual who can be identified from that data; or from that data and other information to which the organisation has or is likely to have access (personally identifiable information).

By signing up for, order or purchase of any products, services or campaigns offered by Ling Jewellery or submitting information to or otherwise communicating with Ling Jewellery, which include without limitation to, through our website, through our mobile applications, when you visit our boutique(s), contact us by phone or interacting with us over our social media platforms, you agree and consent to Ling Jewellery collecting, using and disclosing your Personal Data in accordance with this Privacy Policy.

This Privacy Policy and your use of this website shall be governed in all respects by the laws of Singapore.

We may update this Privacy Policy from time to time on the Sites (refer to Terms of Use). Subject to your rights at law, you agree to be bound by the prevailing terms of this Privacy Policy as updated from time to time. We encourage you to check the latest version of this Privacy Policy regularly.

Personal Data may be collected from you in one or more of the following ways:

  • when you place an order or purchase products or services from us;
  • when you post a feedback or interact with our employees, eg. via meetings, emails or telephone calls (which may be recorded for training, quality control, business and/or other lawful purposes);
  • when you use some of our services including establishing any online accounts with us;
  • when you request that we contact you, be included in an email or other mailing list;
  • when you respond to or take part in any contests, promotions, campaigns or other initiatives or attend our events (including photographs submitted);
  • when we receive references or information about you from our business partners or from third-party social networking services when you choose to connect with those services and where you have been referred by them;
  • when you visit our websites, mobile applications or social media platforms;
  • during CCTV recordings, photograph taking or video recording when you visit our boutique(s) or during events;
  • when you submit your Personal Data to us for any other reasons; and/or
  • when we collect your Personal Data by other lawful means.

Your Personal Data may be collected, used and/or disclosed for the following purposes:

  • for the purpose of performing the requested service or task;
  • to provide goods and services to you;
  • to process your order or purchase with us;
  • verification, processing and management of payments and billing accounts (if any), which may include, and without limitation to, verification with banks, credit card companies, payment vendors, credit information companies and debt collection agencies;
  • for product deliveries, logistics or courier services (if any) where disclosure of information to delivery, logistics and courier services companies is required to perform the tasks;
  • for carrying out everyday operations and, more specifically for the following purposes:
    1. managing customer relationships;
    2. carrying out our everyday business activities and purposes linked to Ling Jewellery’s business which include, and without limitation to, improving products and services offered, market research on client experience and satisfaction, whether directly or via appointed market research agencies which include contact through telephone, questionnaires, fax, email or appointments;
  • to respond and deal with enquiries, feedback and other customer service related matters or otherwise communicate with you;
  • to monitor or record customer interactions and phone calls for quality assurance, verification purposes, employee improvement or training and performance evaluation;
  • to send you information about, and carry out, contests, lucky draws, promotions, updates, and marketing and advertising materials in relation to our goods and services including via your Singapore registered telephone or handphone number(s) (including via voice calls, text, fax or other means) where consent has been indicated;
  • to develop and improve our business and operation processes to better serve our customers;
  • to conduct investigations or audits or carry out crime and fraud prevention and risk management activities;
  • to comply with legal and regulatory requirements, and/or required disclosure to relevant government regulators or authorities or law enforcement agencies
  • for matters which may require the use of our insurers, advisors, including consultants, auditors and lawyers;
  • to facilitate business asset transactions (which may extend to any mergers, acquisitions or asset sales);
  • for other purposes for which we have obtained your consent for;

Changes to communication consent & access

You may ask for access to any personal information that we hold about you (to a reasonable extent and as permitted by the Act) in our records, to correct any inaccuracies and to update any out-ofdate information. You may unsubscribe from direct marketing communications (however please note that we may continue to send you service related (i.e. non-marketing) communications, such as e-mail updates on your order status). In withdrawing your consent from specific forms of communications, you acknowledge that we may not be able to provide or continue providing certain goods and/or services to you and that we may cease such provision accordingly without any liability. If you wish to change your consent for specific forms of communications from us, please write to us at the contact listed below. Please note that it may take up to 20 working days from verification for any request for consent changes to be reflected in our database.

Use of cookies

Cookies are files containing small amounts of information which are downloaded to your computer or mobile device when you visit a website or mobile application. We may use "cookies" to store and track information about number of visitors, duration of stay, pages visited, profiles of users, preferred sites, etc. While this cookie can tell us when you enter our sites and which pages you visit, it cannot read data off your hard disk. No Personal Data is associated or collected through cookies and our website does not automatically collect your Personal Data unless you provide such information to us. Most web browsers automatically accept cookies, but you can usually modify your browser setting to notify you of a cookie placement request or refuse to accept, but to do so you may not be able to utilize or activate certain available functions on our website.


Our website may contain links to third-party websites and/or services, for example social networking services like Facebook, which we do not maintain nor control nor own. All links to other websites are provided as a convenience to you as a user of this website. You should review all privacy policies and statements applicable to any third-party websites and services you use. We are not responsible for the security or privacy of the information collected, acts, omissions, data policies, use of cookies nor the content of any third-party websites or services you use, even if linked to our website. Any such liability is expressly disclaimed and excluded. Ling Jewellery shall also not be responsible or liable, directly or indirectly, for any damage, loss, injury, claims, actions, costs, expenses or other damage caused or alleged to be caused by or in connection with use for the content of any linked website or any hyperlink contained in a linked web site. Use of the links and access to such linked websites are entirely at your own risk.

Contact Us

For any query, request or feedback relating to your Personal Data, please contact us at the following:

Personal Data Protection

Ling Jewellery

100 Tras Street #04-02, 100AM Singapore 079027